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Part 3: I Built It – Does Anyone Want It?

This is Part 3 in a series.  We will look at the traditional sales cycle as it relates to restaurant marketing and examine a full-scale plan to fill all the points on the cycle.  In this part we talk more about Need Recognition and Formulating Solutions. Need recognition and Formulating Solutions In parts 1 and [...]

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December 22nd, 2010 | Comments (1)

Part 1: I Built It – When Will They Come?

This is Part 1 in a series.  We will look at the traditional sales cycle as it relates to restaurant marketing and examine a full-scale plan to fill all the points on the cycle.  In this part we examine the beginning of the client-business relationship. Introduction Ah, the joys of being a small business owner.  [...]

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December 15th, 2010 | Comments (1)

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